Written by Smoak PR

Now Hiring: Account Executive

Job Description – Account Executive

Smoak Public Relations, a boutique PR firm, is looking for a highly-motived, self-starter to join our team. The ideal candidate has a positive attitude and a friendly personality. They will demonstrate energy, accountability, willingness to learn and professionalism.  This individual will also have the natural ability to cultivate relationships with clients and vendors.

As an account executive you will work alongside experienced PR professionals to develop, manage and execute a variety of client initiatives.  Your role will include:

  • Serve as primary point of contact for client related needs including strategy implementation, weekly meetings, updates, etc.
  • Develop and pitch story ideas to local and regional digital, broadcast and print media outlets
  • Generate media coverage to increase awareness and provide exposure related to clients’ goals and objectives
  • Provide comprehensive media clip reports to clients
  • Demonstrate expertise in writing and editing a variety of communication efforts including press releases, op-eds, social media content, marketing collateral and more
  • Maintain relationships with journalists at local, regional and national media outlets
  • Oversee design and production of all necessary marketing materials and collateral
  • Serve as copywriter for all client related needs
  • Assist with planning strategic social media campaigns and tracking deliverables
  • Develop comprehensive timeline(s) and execute all aspects of corporate event planning and special events


  • Excellent communication skills, both written and verbal
  • Ability to write in multiple styles and formats
  • Graphic design experience
  • Photography experience (preferred but not required)
  • Database management
  • Experience managing social media
  • Thrives in a fast paced environment
  • Self-motivated, team player
  • Strong work ethic
  • Demonstrates an outstanding ability to organize and manage multiple tasks while meeting deadlines
  • Demonstrates attention to detail and elevated focus on client satisfaction
  • Experience with website management (preferred but not required)
  • 2-3 years’ experience
  • Bachelor’s degree in Communications, Marketing, English or related field

To apply, please send resume to Katherine Davis at Katherine@smoakpr.com.

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